We started Okio to bring the authentic style of Asia to Europe. There are many small, creative Asian shops that we often miss out on here. We want to help these shops gain recognition in Europe—and in doing so, support local creators in Asia.

Founded in 2022, Okio aims to grow and continue offering you more unique Asian-style products delivered straight to your doorstep.

Our slogan, “Happiness in your pocket,” reflects our mission: to spark joy and celebrate life’s playful moments through our clothing.

What kind of designs does Okio feature?

Our designs are heavily inspired by Japanese pop culture and kawaii aesthetics. You will find unique graphics featuring cute animals (like corgis and cats), traditional Japanese food (like onigiri, takoyaki, and ramen), and modern typography.